How Short-Term Orientation Dominates Western Businesses and the Challenges They Face—An Example Using Germany, the UK, and the USA

The current study investigates and establishes the factors that lead to short-term orientation strategies in western organisations. Moreover, this used questionnaire-based surveys assess relationship between these what it would take for organisation move a long-term strategy. At start of study, was evident annual bonus system is key reason prioritising sample composed 300 companies different sizes from countries. Furthermore, general consensus within most managers knew necessary; however, either their superiors/shareholders/supervisory board only reward results, or stakeholders prefer goals evaluations because challenging transform strategy into multiple goals. end basic framework has been suggested be as guidelines any company moving strategies.